IMMERSIVE EXPERIENCES

As an Art Director, I’ve shaped immersive experiences that merge story, space, and sensorial design. Early in my career, I developed environmental design for two landmark exhibitions at UNAM, one exploring lost cinema through reconstructed archives, the other honoring Lance Wyman’s legacy in graphic design.
My approach blends spatial storytelling, exhibition design, and brand thinking to build culturally resonant, site-specific worlds.
Here, a look at selected museum and experiential work.