LUIS FELIPE FARFAN

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CREATIVE / DESIGN DIRECTOR • BRAND & CULTURAL STRATEGY CONSULTANT •

SELECT WORK 2009 - 2024

BRANDED CONTENT

Turning ideas into visual brand narratives that are authentic & connect with people worldwide.

BROOKLYN ACADEMY OF MUSIC

A cultural brand’s revival starts with clarity.
At BAM, we reshaped identity, rethought audience, & restored relevance through storytelling & design.

SUNDANCE FILM FESTIVAL
2019 - 2022

Building strong identities means combining strategic method with artistic instinct. A festival visual language balances institutional depth with creative energy, structure with soul.

JEALOUS GOD

Art direction and brand positioning the influential, independent & underground record label.

NTS RADIO

100 shows and counting - a magazine style radio talk show exploring music & mortality through rhythm and conversation with emerging artists & friends.

SAMSUNG

Design system for Samsung’s flagship product line -
A category defining global launch.

LIMITED EDITIONS

Special publication projects created for art exhibits & book fairs. These photographic essays are a cultural study
into humanistic subjects.

PHOTOGRAPHY

Select editorial photography projects exploring the intersection of music, emotional states & overlooked
moments of beauty.